AM I NEXT? IS THE HANDWRITING ON THE WALL AT REEBOK?

Am I Next? Is Reebok seeking to separate from Adidas?

JANUARY 25, 2022 — 150 LAYOFFS PRIOR TO SALE OF REEBOK TO ABG

The company has confirmed that it will lay off 150 Reebok employees in Q1 of 2022 when the sale to New York, New York-based Authentic Brands Group closes.

NOVEMBER 5, 2020 — Original post…

Herzogenaurach, Germany-based Adidas, the German multinational designer and manufacturer of shoes, clothing, and accessories, did not deny and has refused comment on the rumor that Adidas will sell their Boston, Massachusetts-based Reebok subsidiary which apparently has not met their financial goals.

The impetus for the push to separate Reebok seems to originate with a Reebok team who are aiming for a second-quarter 2021 target. Potential buyers may include the Denver, Colorado-based VF Corporation whose brand portfolio includes Timberland, Vans, and The North Face. Also mentioned is Xiamen, China-based Anta Sports whose portfolio includes ANTA, ANTA KIDS, FILA, FILA KIDS, and NBA.

Change is coming. There will always be a tomorrow, no matter how much you may try to ignore it. There are no guarantees in life or promises for a bright future. Just because something bad hasn't happened yet, doesn't mean it won't. It can happen to anyone, anytime, anywhere. No one is guaranteed to wake up tomorrow and still have a job by evening. Are you now wondering, Am I Next?